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Coca-Cola Philippines re-channels P150-M ad budget to COVID-19 relief efforts

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By MB Online
Instead of spending money on advertisements, Coca-Cola Philippines will instead “re-channel” P150 million of their budget to help coronavirus disease (COVID-19) relief and response efforts.
Coca-Cola in a statement said: “We will re-channel P150 million to the following efforts: provision of protective equipment and beverages for health workers, delivery of food packs to the most vulnerable families, and support for affected small retailers.”
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The government has implemented an enhanced community quarantine over Luzon to halt the spread of COVID-19.

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